Writing about Patch last week got me thinking again about one of the perennial challenges that online sales managers face: Finding the right balance between simplicity and complexity in designing your sales plan. When I was publisher of the Monitor, we worked with an outside sales consultant on a couple of occasions. Before bringing him [...]
The Index-Tribune’s abandonment of its paywall illustrates the challenges news organizations face as they move toward paid-content models in competitive information markets. And it suggests that many, or even most, will ultimately fail.
Deconstructing Patch’s business model. The prospect? Iffy.
See main post, “Patching together a hyperlocal business model.” One of the best looks at Patch’s business model comes from Ken Doctor on Seeking Alpha. The Atlantic Wire raises some key questions about the Patch model and links out to some good resources. Business Insider’s early take, “AOL’s Patch Revenue Model Makes No Sense,” has [...]